I believe today, in the homogenization leading to disintegrating identities, in the disconnections through digital space in which we are losing the sense of life, men secretly return to a desire of themselves. Luxury, brings back values, dimensions of ourselves and the simple basic feeling of being alive with senses wild open. It is a desire of having the feeling at the right place on a conscious ground. It is an intimate, sophisticated, hidden pleasure one has been chasing. It chases other than what is disclosed, get out of the fiction of what most people define it. It is the certainty of the experience’s uniqueness, perhaps it is the voice telling never-heard stories, it is the perfume we never experienced, it is the connections that penetrate the pureness of beings, It’s the engagement of the non repetitive. It is never a surplus, it is the rare thing. It is the spiritual and inspirational.
