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AH LUXURY.

a journal to keep track my train of thoughts and process of discovering what is luxury and how men will stop and think of luxury and trade up.

Friday, 12 October 2007

> DINNER WITH COPYWRITER

went dinner with my friend while he is a freelance copywriter in france.
had a great night!! nice food and wine and great catchup!!

told him my idea on my buisnes card idea. he loves it.
and gave some suggestion.

but most importantly, he will help me to think of a sloagan for my brand.
will wait for feedback.
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      • > CONNECTION OR DISCONNECTION??
      • > PRADA - THE NEW H&M
      • > DIALOGUE WTH PAUL SMITH
      • > PACKAGING - IDEAS
      • > BRANDING
      • > MET WITH ANOTHER LUXURY BRAND
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      • > PRÊT-À-PORTEA
      • > THE OTHERS - MEN'S LUXURY BRAND
      • > LET'S MATCH 'EM UP
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      • > LEFT BRAIN RIGHT BRAIN
      • > 1ST ROUGH DRAFT - NAME CARD
      • > DEFINING DIRECTION
      • > DINNER WITH COPYWRITER
      • > LAYOUT NOT WORKING
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