Thursday 7 February 2008
>THE MACHO OFF ROADER CONCEPT
The Oltre Fiat is a massive - its nearly five metres long and over two metres tall with a two tonne payload - go absolutely anywhere, anytime vehicle features what the Italians call "exuberant styling" and what anyone on the West Coast of the USA would call serious Bling - one of the evidence of new macho. a recently new targeting positioning for the men's market. One of the similar example is the Hummer.
This is almost against my proof in the New Macho of our era. To recap, my new macho is almost showing off but not telling, not loud and not too homosexual but same time not afraid to be doubt on their sexuality as a homo or straight - they are comfortable of who they are. there is a hidden luxury in men's style. while in this example is another scene of showing off the typical masculinity of men. A bigger than life masculinity. however, there is something in common of my creation, is the combination of such and a hidden luxury. as in the box of my necklaces, it's a bigger than life design while the diamond necklace which supposed to wear at front side back, is a way of a whisper of ownership.